PINK MIST
(A Campaign)
Pink Mist is a perfume brand designed for nighttime indulgence. Perfect for an evening romance, a dance underneath the neon lights.
A subtle neon pink to represent the bright lights of nightlife.
A dark navy blue to represent the night and the aromatic fragrance
This project is to show one main poster design, which was created in a way to direct and advertise to women, particularly to ones who enjoy the nightlife scene and have a naughty or nice persona.
Below shows how diverse the poster is, we wanted to create a simple poster that could be changed in a way to match with different audiences.
Graffiti is also a very popular art, especially in Urban nightlife and cities. We wanted to incorporate that within this campaign and create three different images which show how the image can be altered and changed with simple marker brushes and expressions.
ANGEL
DEVIL
LOVE HEARTS
PINK MIST POSTER
In addition to the three images, we also designed a poster, advertising the pink passion of Pink Mist Perfume.
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This one presumably fell to the bottom of the nightclub floor...
PERFUME TAGS
I also designed three perfume tags that can be placed on the purple bottle, the bottle design was simple, combining blue glass with a pink mist to create a bottle of purple passion.
These tags are designed to wrap around the perfume to create the perfect perfume for each individual, whether you're the angle, the devil, or still discovering.
BUS STOP GLOW
Lastly, I created a bus stop mockup, creating an atmosphere to enhance the glow of the Pink neon glow of the poster.
Graphic design, mockups and illustration designed by me!